New launch
Ube series
Meet the purple side of 95 Degree.
Our story
Two friends. One cup.
College batchmates whose careers went different ways. Both spent time in London, years apart, and both fell for the same thing: fast, focused coffee bars built on getting a good cup right every single time. Years later they met again and found they had been carrying the same idea.
Finance → numbers → scale
Jatish
He saw London’s coffee bars through the numbers: unit economics, discipline, a format people come back to daily. At 95 Degree that is precision in the processes behind every cup, so it tastes the same on the hundredth visit.
The numbers.
Marketing → brand → experience
Vikram
He saw the same bars from the customer’s side: how a simple cup becomes a brand, and a brand becomes a habit. At 95 Degree that is precision in the experience, from the name on the cup to the way the shop feels.
The story.
“95 Degree was born from two different perspectives meeting at the same point.”
